St. Martin's Fair

This fair has long assumed the role of the most important autumn event, earning a well-deserved reputation as a genuinely popular fair whose notoriety far exceeds local boundaries.

In particular, there are two features that make it a nationally known event:

• the storytellers, who come together every year on the occasion of the National Festival dedicated to them
• the "horns" hanging under the Arch in the central Ganganelli Square are supposed to signal, by swinging, whether the person passing under it at that moment has been the victim of betrayal by their beloved.

Another feature that attracts the many visitors to the St. Martin's Fair is the food: from typical products from many Italian regions to specialties from Emilia-Romagna, and the many eateries ready to satisfy every request, from piadina to polenta.

There is also no shortage, alongside the traditional street market, of exhibitions of old things, artistic handicrafts, cars and agricultural machinery, of which the city is cheerfully "invaded" to its innermost and far-flung corners.